a7s III HDR PQ Grade Reveal
ProRes RAW HQ Grade Reveal
Lighting setup - window light, two reflectors https://youtu.be/sp_msCFEUmI
Why HDR Production Monitors Matter, Part IV
Why HDR Production Monitors Matter, Part I Why HDR Production Monitors Matter, Part II Why HDR Production Monitors Matter, Part III Why HDR Production Monitors Matter, Part IV Atomos: Outlook The forecast for Atomos, which designs, manufactures and distributes monitor/recorders which range in price from USD $299 - $6,499, with a gross margin of around... Continue Reading →
Strategies for HDR Monitoring on a Budget
Why HDR Production Monitors Matter, Part I Why HDR Production Monitors Matter, Part II Why HDR Production Monitors Matter, Part III Why HDR Production Monitors Matter, Part IV Acknowledging that HDR monitoring for every display on-set for the entire length of a production is prohibitively expensive for most productions, Netflix proposes three alternatives: CAMERA TESTS (E.G. HAIR... Continue Reading →
The GM Advantage
How well does the new Voigtlander Apo 35mm f/2 aspherical stack up to the Sony 35mm f/1.4 GM? In the most critical areas, like architectural and landscape photography, the two lenses might be difficult to tell apart (although we still think the Sony will prevail); however, with its fast f/1.4 aperture and the quickest, most... Continue Reading →
HDR Nirvana
ASC associate member and American Cinematographer contributing editor Jay Holben discusses HDR from the set to post with Polly Morgan, Markus Förderer, Marshall Adams, Erik Messerschmidt, Jay Holben and Dave Cole, followed by a question and answer session in a new series of in-depth interviews entitled Insights: an incredible wealth of knowledge spread across three absorbing hours. In... Continue Reading →
Why HDR Production Monitors Matter, Part II
Why HDR Production Monitors Matter, Part I Why HDR Production Monitors Matter, Part II Why HDR Production Monitors Matter, Part III Why HDR Production Monitors Matter, Part IV I sort of equate shooting in SDR and finishing in HDR [to] shooting on film but exposing it on the video tap. You know you're only looking... Continue Reading →
Criteria for Evaluating Online Instruction
As the number of online HDR tutorials grows, it becomes necessary to separate the wheat from the chaff. The best way to go about that is pretty straightforward - just have a look at the content creators' own footage: is it noisy? blurry? are highlights clipped? how about tonal gradations, or lack thereof? compression artifacts?... Continue Reading →
iOS Devices as Client Reference Monitors
Part I: The iPhone 12 Pro Max as a Consumer Reference Monitor Part II: iPhone 12 Pro as a Consumer Reference Display (cont’d) Part III: iOS Devices as Client Reference Monitors Part IV: Consumer Displays: When Your Client is David Fincher We've already talked about how important smartphones can be when evaluating content made for YouTube. Post-production houses... Continue Reading →
Why HDR Production Monitors Matter, Part I
Why HDR Production Monitors Matter, Part I Why HDR Production Monitors Matter, Part II Why HDR Production Monitors Matter, Part III Why HDR Production Monitors Matter, Part IV “Unnecessary.” “Not possible.” “Fantasy.” Those are the words of a director of photography, slumming in L.A. since wrapping up shooting of a satirical period piece for Hulu,... Continue Reading →
Fog Machine
Looking forward to sparking this puppy up once lockdown is lifted. 🙂
There’s No Shame in Shooting With a Non-Log Picture Profile
For our friends who are still shooting with the a7 III, here are some exposure tips. First, it is highly inadvisable to shoot either S-Log 2 or S-Log3, with the a7 III. It will result in ugly banding which cannot be removed in post. Those who think banding only occurs in skies are sorely mistaken -... Continue Reading →
Ashley III
Colors are more intense as well as more accurate on the iPhone 12 Pro Max than on the LG OLED 55CX and there's also greater separation between the model and background, possibly because the mobile device is tracking the PQ curve more precisely. If the nails look like they're ablaze on your mobile device, it's... Continue Reading →
The Daejeon Chronicles 