Maxine Gervais & Josh Pines Talk HDR

Evolution of Tech & HDR, a segment from the YouTube series ‘Color Masterclass with Joshua Pines and Maxine Gervais’ produced by Portrait Displays, coincided with Netflix’s release of The Brothers Sun, which was graded by Maxine Gervais. Joshua Pines claims that when HDR was in its infancy, all studios endeavored to make the brightest grades... Continue Reading →

Create Textural Depth Redux

From time to time, we go back and see if we can't improve upon some of the color grading techniques in the Monster Guide. This is an easier way to create textural depth. During an appearance on Cullen Kelly’s Grade School, the brilliant colorist Jill Bogdanowicz revealed a secret to accentuating texture without it looking... Continue Reading →

High Brightness: The Fly In The Ointment

There’s one crucial aspect that researchers who conducted the viewer brightness preference studies we’ve shared overlooked, and that is 24p motion judder. We doubt that participants in the studies would have preferred 4,000 nits over 1,000 nits had they been shown clips of actors walking in front of bright windows, as students do in the... Continue Reading →

Is Shadow Detail Really HDR’s Greatest Advantage?

“HDR's consumer appeal is based upon image elements that are considerably brighter than the portrayal of diffuse white, having as much as three or five times higher luminance.” Charles Poynton “A High Dynamic Range System (HDR System) is specified and designed for capturing, processing, and reproducing a scene, conveying the full range of perceptible shadow... Continue Reading →

No, Josh. Not Right.

"Every year there's some new technological thing that's going to change the world, like you know, when sound entered or color; so you know it's like, 'Oh, digital cameras!' Like yeah, right. Or you know, digital projection, 3D stereoscopic, uh you know and some of them have legs and stay and some of them are Smell-O-Vision:... Continue Reading →

Hollywood Colorists: TV Marketing Is Wrong. With HDR The Important Thing Is Not Brightness

Panasonic, which has been partnering with Company3 CEO Stefan Sonnenfeld since 2017, invited reviewers to visit the post-production house to promote their TVs. Paolo Centofanti of the Italian tech website DDay.it writes: "According to the colorists of Company 3, the company responsible for the post-production of 80% of Hollywood series and movies, you don't need... Continue Reading →

How Ads Limit Dynamic Range

At the close of episode 3 of the Korean zombie series All of Us Are Dead, the beam of a helicopter searchlight gradually grows larger as the chopper approaches the high school where undead are feasting on classmates until the entire screen is engulfed by blinding white light, and we were eager to see what... Continue Reading →

2025 The Year Of Blue PHOLED

Whether you’re a colorist or videophile; whether purchasing your very first display or replacing an older one: if a new reference monitor or TV is not a top priority in 2024, you might be better off waiting until next year, when many analysts expect manufacturers to rush blue PHOLED, which should enter mass production this... Continue Reading →

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